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About the school: Paris School of Luxury
WHAT COULD BE BETTER THAN STUDYING LUXURY WHERE ITS HEART BEATS THE MOST?
Welcome to a luxury school, located at the heart of Paris ! Since its creation in 2017, Paris School of Luxury has established itself in the Parisian luxury landscape, through highly specialised marketing, management courses, with a focus on luxury industry.
"Study Global Luxury Management where its heart beats the most: next to the Champs Elysées."
Pierre Kalaijian - Director of Paris School of Luxury
The courses
AN MBA PROGRAMME FULLY TAUGHT IN ENGLISH, SPECIALISED IN MARKETING & DIGITAL COMMUNICATION IN LUXURY, FASHION & BEAUTY
AN 24-MONTH PROGRAMME DESIGNED TO ADDRESS THE NEW
DIGITAL LUXURY TRANSFORMATION: OMNICHANNEL STRATEGIES, AI, BIG DATA, WEB3...
A programme designed to meet the challenges of the second digital transformation of luxury, fashion and beauty and to make you more competitive in the hunt for talent led by luxury brands and agencies. Discover some of the targeted skills:
1. DATA & MARKET RESEARCH
2. STRATEGIC MARKETING
3. OPERATIONAL MARKETING & COMMUNICATION
1. Data & Market Research
​Carry out a strategic monitoring by defining the organisation and methods of collecting information and by targeting the relevantsources taking into account the issues at hand. To carry out astrategic monitoring on the activity sector of your client entity, inorder to identify the trends and developments of its professional environment and foresee the possible effects.
2. Strategic Marketing
In view of the massive and immediate nature of the informationwe have access to through the digitalisation of consumptionpractices, you will oversee a customer / user data acquisition,management and exploitation strategy, by determining whichsystems, tools, methods and channels to use, in compliance withapplicable regulations.
3. Operational Marketing & Communication
By defining the methods and procedures to oversee your project portfolio, you will manage the operational implementation of marketing and communication plans, while evaluating the effectiveness and results of the actions undertaken, and by capitalising on the best practices identified.
4. Digital Strategy
By integrating it in a coherent, coordinated and complementary manner with the global development plan of your entity, you willmanage its digital strategy by defining its terms of presence,visibility and online interaction with its customer / usercommunity and by monitoring the effectiveness of the actions implemented.
5. Networks & Influence
By adopting an appropriate posture, vocabulary and mode of communication, in line with its values and positioning, you willrepresent your company internally and externally. In particular, in order to develop a network of strategic relationships.
6. Soft Skills
- Leadership
- Teamwork
- Problem-solving
- Time management
- Interpersonal
- Adaptability
- Conflict resolution
- Creativity
- Critical thinking
- Emotional intelligence
- Negotiation
- Organizational presentation
- Stress management
- Decision-making
- Self-motivation
- Active listening
- Know-how
Focus on
1
Our application process
Simplification means transparent, without surprises.
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At MediaSchool International, we understand the unique challenges and considerations that international students face when applying to study abroad.
That's why we've designed a simplified and dedicated admission procedure exclusively for you.
2
Our team
We know that going to study in another country is a source of stress.
MediaSchool International’s job is to provide you with peace of mind throughout this process.
From the beginning of your study project in France to your arrival on campus, our teams are at your side to advise you, to give you the steps...
In short, to accompany you in your adventure.